サンフランシスコの老舗ビールメーカー”Anchor Brewing”が復活!!(3)
次の第7・第8段落です。
【第7段落】
Ulukaya said he had been "an admirer of San Francisco" but had few connection in the city and "didn't know Anchor existed" until last August when he happened upon an article in Forbes about its closure. He started reserching the company and the role it played in the city's history. As he got deeper into the story, the shuttering of the brewery reminded him of the origins of Chibani - which he started in a yogurt factory that was bout to close in upstate New York. That factory now employs 1,000 of the company's 3,000 workers.
【第8段落】
”I realized how Anchor is really alligned with the city's history. And I thought. 'Wow, what if? What if we can bring it back?" And that excited me because I've been part of bringing back a factory in upstate New York and building a brand," Ulukaya said.
Ulukaya氏、もともとサンフランシスコへの興味関心があったようですが、コネクションも少なくこのビール会社の事も知らなかった、との事。
それがフォーブスの記事に出会うにつけ自らの経験とオーバーラップ、”何とか救えないか?”、と考えるに至った背景には、ジーンズの老舗・リーバイスと同じくアンカースチームがサンフランシスコの歴史と密接に関係している、という点も大きかったようです。