Few Concepts in R Programming

Market Basket Analysis in R:

Market Basket Analysis is a modeling technique based upon the theory that if you buy a certain group of items, you are more (or less) likely to buy another group of items. We are understanding the conceptual foundations of association analysis and perform market basket analyses.
The r programming course training includes the following topics;

1. What is Market Basket analysis
   – Introduction
   – What Market Basket Analysis is not
   – Elements of MBA and key terminologies
   – Understanding Confidence and Support
   – Association rules
   – Examples of MBA
   – Applications

2. Case study – MBA for marketing campaign using R
   – Problem statement
   – Introduction to apriori algorithm in R
   – Deciding the support and confidence cutoffs
   – Executing MBA
   – Visualizing the results in R

Data Visualization with R Shiny – Basic Tutorials:

Data visualization is understanding the significance of data by placing it in a visual context. Patterns, trends that might go unnoticed in text-based data can be exposed and recognized easier with data visualization software. It basically involves the presentation of data in a pictorial or graphical format.

Through this training, you are going to learn how to use R and Shiny to create fascinating data visualizations.