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汗まみれの一体感で、楽しさの頂点を堪能         気ままなリライト147



A series of large-scale events organized by fitness clubs have been mesmerizing not only fitness enthusiasts but also thrill-seekers looking to break away from their daily routines and dive into a heart-pounding, spellbinding atmosphere. Those events are blending fitness and entertainment, infusing an exhilarating energy that transcends a typical workout, creating a unique and compelling experience. The shared high-energy experience in a large crowd is invigorating each participant, uplifting their spirits and fostering a sense of inclusiveness. The positive reinforcement from top instructors on stage is melding the sweaty efforts of participants into a collective orgasm of euphoria and rejuvenation.

The difference between a regular workout session and a large-scale fitness affair lies in the special attention to dramatic theatrical impact, transforming the event into a spectacle. Visual lighting and motivational music are skillfully intertwined to create a multi-sensory experience that is both mood-boosting and memorable. This meticulous attention enhances participants' feelings of excitement and energy through upbeat, familiar tunes and dynamically choreographed lighting, making the event feel more like a concert or show where each participant takes on the role of the main character. The adrenaline rush from being part of a high-energy crowd inspires participants to push their physical limits. This intense engagement in the spectacle triggers the release of feel-good hormones, creating a euphoric experience that is both physically and emotionally rewarding. Consequently, the higher cost and scale of such events become appealing to many participants.

The ebullience radiating from the participants and instructors has proved that the perceived value of a large-scale fitness event is well worth the ticket price of 12,000 yen per person for an 80-minute session. Organized by Feel Connection, which operates a chain of fitness studios called Feel Cycle, the event comprised a total of eleven sessions over three days at Makuhari Messe, one of Japan’s largest convention centers located in Chiba City, Chiba Prefecture, in April. The 2024 Luster event, with sold-out tickets, featured a dynamic mix of aerobics on exercise bikes and dance performances by selected instructors, keeping the participants on a high-energy wave and building a collective rhythm. The instructors straddling exercise bikes on the stage employed a call and response technique to resonate with participants on their exercise bikes, making them feel connected and unified. This interactive engagement was further enlivened by the auditory effect of soundtracks from world-famous artists. Top instructors’ dance performance on the stage floor captivated participants, who responded with enthusiastic ovations from their bikes.

The Lesson in Japan 2024 fitness event, organized by Central Sports, also showcased the immense anticipation and excitement among dedicated fans for such gatherings. This nationwide chain brought nearly 1,000 fitness enthusiasts to the multi-purpose gym in Sumida Ward, Tokyo, in February. Participants engaged in a one-day event featuring three distinct sessions: three hours of exercise biking, 100 minutes of strength training, and 100 minutes of martial arts. Tickets were sold on a session basis, with front-row seats in high demand due to strong fan loyalty and enthusiasm. Those prime seats commanded a premium price, often four to eight times higher than others ranging from 6,000 to 7,000 yen, with the highest-priced biking session seats selling in advance for 55,000 yen and selling out instantly. Additionally, tickets for the after-party, where participants could interact with the instructors, were also quickly gone.

Emotional connection through a sense of community among like-minded enthusiasts fuels the enthusiasm of participants in fitness events. Those bonds enhance the emotional experience, making the events more meaningful and enjoyable. Emotional ties to fitness instructors also increase the appeal of large-scale fitness gatherings. Instructors often serve as role models and seeing them perform on a big stage is highly motivating and inspiring, making large events feel more intimate and connected. For dedicated fans, paying for the highest-priced front-row seats in a bike session is a small price for demonstrating loyalty to their favorite instructors. An ardent follower in her fifties, who has developed a deep connection with instructor Yuirka Mase through regular gym sessions in her local area in Hyogo Prefecture, says, “The distance between Hyogo and Tokyo felt short when I decided to cheer her on a big stage in Tokyo, together with 30 other local fitness members.”

 


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