How to increase organizational productivity through digital management during COVID-19?

The COVID-19 pandemic has been unprecedented in terms of its magnitude and impact. With a large population of the entire world reeling from this viral pandemic and the absence of a proper cure, life has meandered and has taken an uncertain meaning for most global citizens Death tolls are rising each moment, and the impact curve is yet to get flattened.WHO has declared that prolific cleaning and sanitization and the maintenance of social distancing norms are the only hope that can help humanity thwart the ongoing viral transmission.

But with most of the global population retreating indoors, the world has suffered a severe backlash. Major economies have toppled, and others are stumbling to navigate a way out of this mess. To save the world from this debacle, several countries have agreed to ease the lockdown restrictions and practice life in moderation. So, organizations are reopening and resuming their services, focusing on a digitized platform, work-from-home schedules, and minimized workplace attendance. The importance of digital management in an organization cannot be underestimated during COVID -19 pandemic as it offers a medium for continuous organizational activity when people are restricted to their homes and cannot go to the workplace for doing their work.they can also communicate with their colleagues at a time when they travel or meet other people and have to maintain social distance.

The pandemic has accelerated the digital transformation worldwide
Business leaders and industry heads around the world have been launching digital transformation challenges to keep the operations streamlined and prepare well for the recovery phase. However, driving these changes during such a chaotic and unprecedented phase has proved challenging for the organization heads and employees.

The new reality of the digital transformations adopted in the workplace is that it has a considerable influence on how businesses are run and the resources are managed. Business continuity is directly dependent on technological prowess. Before the pandemic, 70% of the organizations worldwide were already streamlining their operations using digital transformation. Still, the effects of the pandemic have compelled companies to accelerate the implementation of modern digital initiatives.

What is digital management?
Digital management refers to the implementation of technology and automation in the workplace and simplifies management and provides assistance to the start-up behavior independent of the corporate size.Digital management generally employs enterprise SAAS software that can efficiently measure the value of work done by every individual, from the CEO to the interns, and can considerably upscale that value. This kind of a technological initiative simplifies management, as it is simple and can be It also motivates the employees to address their customers soundly, therefore boosting their value of work.A digital management procedure boosts productivity by contributing to a greater margin per employee and thus results in a more adaptable organization that meets its objectives with ease. How will digital management provide value to the organizations during COVID-19?
Businesses worldwide are accelerating their digital management initiatives as they have realized that during this viral pandemic and any such crisis in the future, digital tools can only provide them considerable advantages and With their changing context of the businesses over the last few months, the organizations that adapt to these changes and accept digital transformation can survive this crisis and succeed. Embracing digital management can allow the businesses to continue performing throughout the pandemic in a failsafe manner.While 84% of businesses unanimously accept that digital
management is crucial for their business performance, only 3% have succeeded in implementing a company-wide digital management initiative.

Digital management enhances employee collaboration
The COVID-19 pandemic has exhibited the effectiveness of remote working, which, according to industry experts and pundits, will stay even after this crisis terminates. This physical separation has a considerable influence on how employees collaborate or work together. in a project, with technologies like digital management systems coming up that help organizations adapt to this emerging remote-working practice.

Digital management motivates cross-functional collaboration that allows people to work remotely to stay connected with each other. It is improving their communications and helping them to align their strategies more efficiently. With great collaboration amongst employees, organizations are deriving enhanced efficiencies and observing increased productivity, Therefore, the right kind of tools like digital management systems is emerging as potent solutions to enable improved collaboration during the viral outbreak.

Digital management ensures the appropriate flow of information

The COVID-19 crisis has brought to light an important fact. Organizations should have a clear and transparent course of internal communication so that information reaches the designated personnel at the right time. With the pandemic raging wild, at least 74% of employees from various organizations feel left-out from the essential information at workplaces. A complex internal communication ecosystem will make employees overwhelmed and confused with too much or too little relevant information.

Since businesses cannot afford their employees to miss out on the right information, updates, and changes that might significantly influence the project schedules and operations, improving internal communication through digital management systems is imperative. With the ideal flow of information using digital management, the company leaders can effectively filter out the audience, send push notifications to their employees' devices, personalize messages, and make sure that the complete information is available at a moment's notice.

Digital management systems are allowing future planning of business continuity

Planning and implementing the right digital transformation challenges will help businesses aim for continuity in the post-pandemic era. Since traditional channels and operations have been significantly affected by the viral pandemic, the value of digital management has increased by leaps and bounds and is obvious in maintaining a convincing business case.

Industry researchers have also declared that the pandemic has served a wake-up call for businesses to minimize their focus on the daily operational needs and invest more in digital tools and management systems that will ensure long-term resilience. Implementing the perfect digital management systems will not only mitigate the damages posed by the pandemic but will also help in planning for post-pandemic recovery.

Digital management is ensuring employee productivity throughout this pandemic
The digital management systems have emerged as solutions that impact employee productivity while most of the organizations worldwide have already made or are in the process of making arrangements to accommodate the remote working of employees. The ones that have already digitized their procedures are reaping the benefits of implementing those solutions that enhance employee productivity. Other organizations are actively rethinking their strategies to ensure continuous business performance throughout and after the pandemic.

Digital management is enabling industry leaders to achieve success
Industry research and consumer-sentiment analysis have revealed a spike in consumers trying digital products and services. Digital interaction with B2B customers has encountered a 30% spike since before the viral pandemic hit the world. Likes, reimbursement, telemedicine, and regulation, every facet is evolving through a reinvigorated digitized approach. This kind of digital transformation has laid down a detailed roadmap for the CEOs and business leaders. to follow.

With digital management and the associated systems, industry leaders, and business heads must demonstrate excellent leadership skills to enhance business resilience and prepare for the market rebound. In all probabilities, the market rebound during the recovery phase will propel industrial growth. Digital transformation is essential for the industry heads to maintain efficient workplace management and streamline their operations.

How is digital management already bearing fruits in the industries?
Analytical research suggests that employees who feel supported by their managers in health and well-being infer that their company is being led effectively. Since digital management is streamlining internal communications, operational workflow, and collaborative efforts in projects, employees are delighted with the company's senior leadership.

While 42% of the employees believe that adoption of the digital management solutions has led the organization leadership to steer them through the crisis, more than 71% believe that the company leadership is effectively making a difference. With company leaders showing their concerns for the safety and well-being of their employees and making remote working a priority, digital management is gaining leverage. It is becoming the ultimate weapon for companies to thrive within these adverse situations.
According to an industry report, organizational changes fail due to the following reasons- poor project management skills, poor workplace communication, absence of organizational goals and objectives, unfamiliar scope, absence of preparation, and training to cope with modern technology. Digital management systems are revising all these reasons for failure and are making sure that an organization survives through these transformations and keeps operating successfully. Digital management effectively fills the gaps in employer and employee communication and helps the staff to upgrade themselves to address the incumbent skill gaps.

Digital management systems will come in handy to improve communication, marketing, sales, development, and controlling human resources for organizations worldwide. There, these state-of-the-art digital management systems are widely accepted as those organizations that resist digitization in management and are averse to embracing digital technologies, might stand at the brink of operational disruption during this period or after it.

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